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6 Ways to Add a Haunted Twist to Your Product Packaging this Halloween

6-Ways-to-Add-a-Haunted-Twist-to-Your-Product-Packaging-this-Halloween-YBY-Aus-1

Spooky season is right around the corner, and do you know what’s special about this season? It’s one of the biggest retail seasons in Australia.

And if you own a brand that sells anything, from candies to cookies and sweets, your packaging strategy can make or break holiday sales.

This blog post covers how to ghoulishly add a haunted twist to your product packaging this Halloween. Keep reading!

6 Ways to Add a Haunted Twist to Your Product Packaging

1. Limited Edition Halloween Packaging

Limited edition, by name, suggests that the offer expires soon, right before an event. This type of urgency creates curiosity, and customers want to purchase as soon as possible because “limited edition” is printed on the front of the packaging.

But just by printing a limited edition on packaging, you can’t say that it sells quickly, even with boring designs. Design matters, and keep it simple, unique, and according to the theme of the event. That’s how it easily sells before the event ends.

2. Pumpkin-themed Boxes for Treats

Pumpkins are the silent ambassadors of Halloween. During the 2024 season, pumpkin-themed boxes were widely used, and the same will be true in 2025. Design these boxes like amazing carved jack-o’-lanterns, ideal for holding a collection of treats.

Pumpkin treat boxes create excitement and inspiration among customers during Halloween. In addition, more and more customisations on these boxes give you a chance to stand out in a way you want.

3. Ghostly Giveaways

The best way to engage your customers with amazing Halloween events is through ghostly giveaways because these giveaways create curiosity, fun, and excitement among customers. A positive shopping experience results in the likelihood of repeat purchases.

Decide on the types of giveaways you want to conduct, such as product samples, exclusive products, and discount codes. Near the Halloween event, launch giveaways to maintain excitement, spark curiosity, and make them feel valued on this special occasion.

4. Coffin-shaped Boxes

One of the most classic ways to add a haunted twist this Halloween is by using coffin boxes. They come in shapes like little caskets, which grab the attention of customers. You can pack chocolates or even cupcakes in these boxes.

Timeless appeal, better protection, and a sophisticated look make these boxes super special for customers. Not only this, but you also have full freedom to add creative designs to these boxes to make them more beautiful for customers.

5. Halloween-themed Loyalty Programs

Loyalty program rewards entice and excite loyal customers. When you launch Halloween-themed loyalty programs near Halloween, customers feel special, valued, and they will easily get the idea that you remember them during the seasonal holiday.

How does it work?

  • Offer special benefits like “Double Points Week” for purchases made on Halloween-themed products.
  • Send out email reminders to keep them engaged during the whole month.
  • Design content by keeping Halloween themes in mind, like spooky graphics and haunted fonts.

6. Monster Mouth Boxes

These types of boxes are ideal for packing smaller treats like candies, chocolates, and corn, which look like fun and creepy. You can customise these boxes with different packaging ideas for a creepy and playful look.

Monster mouth boxes are usually made from paper-based packaging materials that are not too expensive. In addition, these boxes are easy to carry and handle for customers while making them useful for Halloween.

Wrapping Up!

Halloween is the perfect time to make your packaging more than just a box. By adding seasonal colours, spooky graphics, fun textures, and limited-edition designs, you can give customers an experience that feels festive and memorable.

At YBY Boxes Australia, we don’t just make boxes; we help you create moments that stay with your customers long after the unboxing. Order packaging boxes that make your brand the treat everyone’s talking about.